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Why Amazon’s New Ultrafast Delivery Might Make Store Runs a Thing of the Past
Plus: The Jonas Brothers in MTL w/ FRX
What’s In This Email
Why Amazon’s New Ultrafast Delivery Might Make Store Runs a Thing of the Past
Civil Pours’ Holiday Picks
Creative Rebellion and Entrepreneurship
Notable Spotlight: The Jonas Brothers in MTL w/ FRX
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Why Amazon’s New Ultrafast Delivery Might Make Store Runs a Thing of the Past
Amazon is testing something that could quietly change the way we shop forever. The company has begun rolling out “ultrafast” delivery in select cities, promising to drop everyday essentials at your door in 30 minutes or less. Think of it as an online version of a corner store run — except faster, frictionless and available with a few taps on your phone. If this experiment works, the days of planning around delivery windows or rushing out for last-minute items might be coming to an end.
Key Takeaways:
Amazon Now delivers items like groceries, toiletries, electronics and pet food in under half an hour by using small warehouses located close to busy neighbourhoods.
The service is designed for impulse needs — the forgotten ingredient, the dead phone charger, the snack craving — basically anything you’d normally dash out to grab.
Fees are lower for Prime members, which hints that Amazon is using this test to gauge how much people are willing to pay for true instant delivery.
If consumers get used to this level of speed, it could shift expectations for every retailer. Same-day delivery might soon feel slow.
This move also hints at a bigger trend. Convenience and immediacy are becoming the new battleground, and Amazon wants to make “waiting” feel outdated.
Why It Matters:
For everyday consumers, this could reshape routines. Forgot something for dinner? Run out of dog food? Need cold medicine now? Instead of a late-night store run, the default could become tapping your phone and getting it before you’ve even sat down. This level of convenience could redefine impulse buying, grocery habits and how we plan our days — bringing online shopping even deeper into everyday life.
🌐 AROUND THE INTERWEBS
Looking for the perfect pour for this weekend or a holiday gift? Check out Canada’s very own Civil Pours’ newest additions to the mix.
Simon Sinek breaks down how entrepreneurship isn’t just a career path but rather creative rebellion and a way of life.
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The Jonas Brothers in Montreal
We’re burnin’ up….because The Jonas Brothers are coming to Montreal in December!
Excited to attend? Enter the contest below to win a pair of tickets to the concert powered by Freixenet Canada’s All Access Pass!
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🌍 Notable Destinations: Calgary to Toronto ($152 421 ) Dates: Jan 12 -20 ,2026. Click here to see the link for this flight.
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