• Notable Daily
  • Posts
  • When the Cloud Goes Down: What the Recent AWS Failure Exposes

When the Cloud Goes Down: What the Recent AWS Failure Exposes

Plus: Why Big Media Has Begun to Simplify Movies

What’s In This Email

  • When the Cloud Goes Down: What the Recent AWS Failure Exposes

  • Why Big Media Has Begun to Simplify Movies

  • Notable Spotlight: City of Toronto: Small Business Forum

  • Notable Plug 🔌

✍️ TAKE NOTE

When the Cloud Goes Down: What the Recent AWS Failure Exposes

This week’s massive Amazon Web Services (AWS) outage served as a reminder of how fragile the internet really is. Starting early Monday morning, a failure in AWS’s critical U.S. East data center rippled across major industries—from banking and healthcare to education—taking down websites, apps, and platforms around the world. The culprit? A chain reaction of issues involving AWS’s DynamoDB database and the internet’s “phonebook” system, DNS. While Amazon restored services by evening, the incident showed just how dependent the modern web has become on a few powerful cloud providers.

Key Takeaways:

  • Widespread Disruption: Over 140 AWS services went offline, affecting everything from communication platforms to government systems.

  • Root Cause: The outage stemmed from cascading DNS and database failures, proving that even one small glitch in the cloud’s backbone can cause global chaos.

  • Expert Insight: Security leaders say such failures are inevitable at this scale—but the length of this outage revealed cracks in redundancy and resilience planning.

  • Customer Blind Spots: Companies relying on AWS had no control over the failure or its resolution, sparking renewed conversations about dependency on “hyperscalers” like Amazon, Google, and Microsoft.

  • The Long Tail: Even after systems came back online, some businesses continued to experience slowdowns and data syncing issues for hours—illustrating how cloud outages linger longer than headlines do.

Why It Matters:
The AWS blackout was more than a technical hiccup—it was a reality check for the entire digital economy. Most modern businesses now run on cloud infrastructure, yet few fully grasp how interconnected and fragile that system is. For entrepreneurs, IT leaders, and startups alike, the lesson is clear: resilience isn’t optional. Building backup systems and diversifying your digital infrastructure may be the only way to survive the next big cloud collapse.

🌐 AROUND THE INTERWEBS

Jameela Jamil breaks down the recent shift in movie-making and how creativity is being impacted by consumer behaviour.

Watch the video below.

🔦 NOTABLE SPOTLIGHT 🔦

Small Business Forum - City of Toronto

Experience the City of Toronto’s free signature in-person event at Meridian Hall to support small businesses in Toronto.

🔌  NOTABLE PLUG

🎙️ Get Into It: The Worst Idea of All Time. Two comedians watch the same terrible movie every week for a year—and riff on it. Completely absurd, deeply hilarious, and strangely addictive. Listen on Apple Podcasts and Spotify.

📄 Notable Hires: Manager, Category and Brand @ SEPHORA (Full-time, Canada)

🌍 Notable Destinations: Toronto to Calgary ($119 347 ) Dates: Jan 22-29, 2025. Click here to see the link for this flight.

🧠 Today We Learned: Smelling rosemary improves memory. Studies show it enhances alertness and recall.

We want to get to know you more! Take our community survey at your convenience. We appreciate you taking the time to help make Notable amazing!

Beyond Notable Daily
_________________


Editorial
Contact our editor

Advertising
Contact our team

Marketing Services
Contact our agency

ABOUT NOTABLE
Notable Life is Canada for young professionals, entrepreneurs, and culture generators operated by The Notable Group. Notable Daily inspires ideas and sharpens the minds of over 40,000 top-tier professionals in competitive industries.

Disclosure: While we utilize artificial intelligence (AI) to assist with certain aspects of content development, all information provided in our content is thoroughly vetted and edited by our team of humans. We strive to ensure the accuracy and reliability of all information. However, we recommend that readers conduct research or seek professional advice to make informed decisions. This email may contain sponsored content.