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• This New Real Estate Model Makes Owning a Vacation Home Way More Realistic

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This New Real Estate Model Makes Owning a Vacation Home Way More Realistic

Buying a luxury vacation home might sound like something reserved for billionaires and movie characters, but a pair of ex-Zillow founders are trying to flip that narrative. Spencer Rascoff and Austin Allison — both former Zillow execs — have launched Pacaso, a real estate platform built around co-ownership of high-end vacation properties.

Here’s the idea: instead of one person dropping millions on a second home they might only use for a few weeks a year, Pacaso lets up to eight people buy shares in the same luxury property. Each owner gets access to the home throughout the year, while Pacaso handles all the messy parts — from scheduling and maintenance to legal logistics and resale.

Think Airbnb meets fractional investing, but for dream homes.

And it’s working. Pacaso has already hit nearly $1 billion in real estate transactions, seen over $100 million in gross profit, and expanded into more than 40 markets, including global hotspots like Paris, London, and Cabo San Lucas.

Key Takeaways

1. Co-Ownership Made Easy
Pacaso offers fractional ownership in luxury vacation homes, taking care of everything from home management to legal paperwork. Owners can buy 1/8 to 1/2 of a property and use it throughout the year via a smart scheduling system.

2. Major Growth, Fast
In just a few years, Pacaso has scaled quickly with nearly $1 billion in real estate sold, $100M+ in gross profit, and a presence in more than 40 markets globally.

3. Powered by Big Names
With leadership from Zillow alumni and backing from heavyweight investors like SoftBank and Maveron, Pacaso is building credibility fast in a traditionally slow-moving industry.

Why It Matters: For a generation priced out of even primary homeownership in many cities, the idea of buying a second home might sound wild — but Pacaso’s model offers a creative, more accessible way into the real estate market, especially for those who want lifestyle-driven investments.

It speaks to millennial values: flexibility, shared economy, and investing in experiences. It also reflects a broader trend in how people are thinking about real estate — not just as a place to live, but as a smarter, more collaborative asset class.

Platforms like Pacaso could reshape how people buy, use, and think about property ownership in a world where owning 100% of something isn’t always the most realistic (or strategic) path.

Read the full article.

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