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- Making Bank With Bows: How a Simple Side Hustle Became a $300K Success
Making Bank With Bows: How a Simple Side Hustle Became a $300K Success
Plus: Foodie Heaven: The Best Tasting Menus in Toronto Right Now
Notable Daily
December 09, 2024
What’s In This Email
Making Bank With Bows: How a Simple Side Hustle Became a $300K Success
Foodie Heaven: The Best Tasting Menus in Toronto Right Now
Elora’s Newest Christmas Market
Notable Spotlight: Polar Plunge in Vancouver
Notable Plug 🔌
✍️ TAKE NOTE
Making Bank With Bows: How a Simple Side Hustle Became a $300K Success
Starting a side hustle can feel like a big leap, but one entrepreneur turned a simple seasonal skill into a six-figure success story. Alaina Doyle made over $300,000 in one year by creating a luxury gift-wrapping business, Wrapping Wonderland. Beginning as a holiday side hustle, her business grew by offering high-end, beautifully wrapped gifts for busy, affluent clients in New York City. Her attention to detail, social media presence, and ability to tap into a premium market transformed her seasonal gig into a thriving venture.
Key Takeaways:
1. Find a Niche and Own It:
Doyle identified a clear need for busy professionals looking for premium, hassle-free holiday gifting solutions. She combined creativity with luxury, delivering value to a target market willing to pay for convenience and quality.
2. Use Social Media to Build a Brand:
Leveraging platforms like Instagram and TikTok, she showcased her stunning gift wraps, growing her client base through visually appealing content and word-of-mouth buzz.
3. Start Small and Scale:
What began as a seasonal hustle with a few clients snowballed into a six-figure enterprise through consistent service quality, word-of-mouth referrals, and adapting to demand.
4. Charge What You’re Worth:
By focusing on affluent clients, Doyle wasn’t afraid to price her services accordingly. This allowed her to maintain profitability and scale her business effectively.
5. Seasonal Doesn’t Mean Limited:
Doyle capitalized on the holiday season but found ways to sustain her business throughout the year by expanding into gift-giving for birthdays, weddings, and corporate events.
Why It Matters:
Doyle’s journey is a reminder that a well-executed side hustle can turn into a life-changing business. By focusing on a niche market, using social media effectively, and charging premium prices for high-quality work, she created a business that thrived in a competitive space. Her story is a motivating example for millennials looking to turn their unique talents into profitable ventures.
Toronto’s tasting menu scene is unmatched, offering culinary experiences that highlight local ingredients, global influences, and the creative genius of top chefs. Whether it’s a special occasion or just a night to splurge, these multi-course adventures promise unforgettable flavors and artistry.
Tasting Menus to Try:
Alo - A Michelin-starred favorite blending French and contemporary techniques.
Sushi Masaki Saito - High-end omakase by a two-Michelin-starred chef.
Edulis - Seasonal and foraged ingredients for a rustic yet refined menu.
Enigma Fine Dining - A bold mix of modern gastronomy and local ingredients.
Don Alfonso 1890 - Italian-inspired luxury with breathtaking presentations.
Frilu - A modern twist on Canadian cuisine with Asian influences.
Scaramouche - Timeless elegance with a focus on fresh, local produce.
Why It Matters:
Toronto’s tasting menus are more than meals—they’re curated journeys. With each restaurant offering its own unique twist, there’s something to captivate every foodie and elevate any dining experience.
🌐 AROUND THE INTERWEBS
Ready for a european christmas market experience close to Toronto? Check out this year’s newest addition in Elora.
🔦 NOTABLE SPOTLIGHT 🔦
Polar Plunge And Brunch
This exhilarating experience kicks off with a thrilling polar plunge into the icy waters of Vancouver’s 3rd Beach, a daring tradition that promises a refreshing rush of adrenaline.
🔌 NOTABLE PLUG
🎙️ Get Into It: Not Lost, Brendan Francis Newnam combines humor, cultural insights, and vivid storytelling while exploring global destinations through unique culinary experiences. Listen on Apple or Spotify.
📄 Notable Hires: Manager, Digital Marketing @ Rogers (Full-time, Toronto)
🎓 Hope This Helps: Helium 10, an AI assistant app for those looking to sell on Amazon through their FBA program.
🌍 Notable Destinations: Toronto to Orlando ($169 $321 ) Dates: March, 31-April 9 2025. Click on this link to see the flight.
🧠 Today We Learned: Female frogs play dead to avoid mating with males.
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Notable Life is Canada for young professionals, entrepreneurs, and culture generators operated by The Notable Group. Notable Daily inspires ideas and sharpens the minds of over 40,000 top-tier professionals in competitive industries.
Disclosure: While we utilize artificial intelligence (AI) to assist with certain aspects of content development, all information provided in our content is thoroughly vetted and edited by our team of humans. We strive to ensure the accuracy and reliability of all information. However, we recommend that readers conduct research or seek professional advice to make informed decisions. This email may contain sponsored content.