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- LinkedIn Is Your New Business Card: Here’s How to Make It Unforgettable
LinkedIn Is Your New Business Card: Here’s How to Make It Unforgettable
Plus: Is Being Successful Mostly About Manifestation?
Notable Daily
June 25, 2025
What’s In This Email
Your LinkedIn Is Your New Business Card and Here’s How to Make It Unforgettable
Is Being Successful Mostly About Manifestation?
Millennials are Making a Comeback!
Notable Spotlight: Toronto Tech Week
Notable Plug 🔌
✍️ TAKE NOTE
LinkedIn Is Your New Business Card: Here’s How to Make It Unforgettable
In a competitive job market where every edge counts and where side hustles, contract gigs, and entrepreneurship are often part of the equation — standing out online isn’t optional. It’s essential.
LinkedIn has evolved from a resume repository into one of the most powerful tools for personal branding and thought leadership. Whether you’re building a business, pivoting careers, or trying to land that next big contract, the way you show up on LinkedIn could directly shape your income and opportunity pipeline.
In a world where hiring is currently much slower and selling is harder, positioning yourself as a go-to expert in your niche could be the credibility shortcut you need.
Key Takeaways
1. Pick a Niche and Stick With It
In a sea of generalists, specialists stand out. Choose a clear niche that reflects what you want to be known for — whether that’s growth marketing for SaaS, leadership coaching for women in tech, or fractional CFO services for startups. The more specific you are, the easier it is for people to remember (and recommend) you. Talk about this niche regularly in your content and comments.
2. Give More Than You Ask
The golden rule of content marketing applies here: be helpful first. Share valuable lessons you’ve learned, frameworks you’ve developed, or breakdowns of industry trends. Use your own experience as a way to teach others. This builds trust and positions you as someone worth following — without coming off like you’re always selling something.
3. Be Consistent (Even If It’s Once a Week)
You don’t have to be a daily poster, but you do need to be consistent. Posting once or twice a week with insight-rich content is far more effective than going viral once and disappearing for months. Consistency is how people start recognizing your name, associating it with your niche, and thinking of you when opportunities arise.
4. Optimize Your Profile for Impact
Think of your LinkedIn profile as a digital storefront. Your headline should clearly say what you do and who you help. The “About” section should feel like a pitch — not a resume — and speak directly to your audience. Highlight key wins, include client testimonials if you have them, and add featured posts or links that show your work in action.
5. Build Engagement, Not Just an Audience
Don’t just post and ghost. Comment on other people’s content in your niche, respond to people who engage with your posts, and tag others when it’s relevant. You’re not just building a brand — you’re building a network. The more engaged you are in the community, the more doors open organically.
Why It Matters
With so much uncertainty in the economy — from hiring freezes to AI disruption — people are rethinking how they show up professionally. Whether you’re trying to land more clients, launch your next offer, or find a new job, credibility is currency. LinkedIn gives you a free platform to build it.
Instead of waiting to get picked, start creating the proof. In today’s climate, being known for something specific isn’t just good branding — it’s survival strategy.
Now’s the time to audit your LinkedIn presence. Make it memorable. Make it clear. Make it work for you.
🌐 AROUND THE INTERWEBS
Are Millennials having a social comeback in the eyes of Gen Z’s and older generations? Is this a real “Millennial-sience”?
Successful people tend to have this one trait and habit in common, and it might me more achievable for everyone than you think!
🔦 NOTABLE SPOTLIGHT 🔦
Toronto Tech Week
With a few more days in the calendar, Toronto Tech Week is a weeklong, citywide collection of events to connect and celebrate the tech community
🔌 NOTABLE PLUG
🎙️ Get Into It: Fluently Forward. Mentioned by Reddit users as a feel-good, banter-filled option, perfect for laughs and light culture chat. Listen on Apple and Spotify.
📄 Notable Hires: Sr. Software Engineer @ Honeywell (Full-time, Canada)
🌍 Notable Destinations: Vancouver to Barcelona ($596 815) Dates: July 5-13 , 2025. Click here to see the link for this flight.
🧠 Today We Learned: Sloths can hold their breath for up to 40 minutes underwater.
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Notable Life is Canada for young professionals, entrepreneurs, and culture generators operated by The Notable Group. Notable Daily inspires ideas and sharpens the minds of over 40,000 top-tier professionals in competitive industries.
Disclosure: While we utilize artificial intelligence (AI) to assist with certain aspects of content development, all information provided in our content is thoroughly vetted and edited by our team of humans. We strive to ensure the accuracy and reliability of all information. However, we recommend that readers conduct research or seek professional advice to make informed decisions. This email may contain sponsored content.