What’s In This Email

• New business owners pursue passion despite skyrocketing cost of living

• Content creators are cashing in on… Facebook?

• Applications for personal use evictions are up

• Plan for a dinner with strangers

• Notable spotlight: Notable People, Dr. Kim Garbedian

• Notable plug 🔌

✍️ TAKE NOTE

New business owners pursue passion projects despite growing cost of living

Despite the rising cost of living, many individuals in London, Ontario, are diving into entrepreneurship, driven by passion and a desire for change. These budding business owners are not deterred by financial challenges, focusing instead on their dreams and the potential for success. Their stories testify to the power of determination and the pursuit of passion, even in the face of economic uncertainty.

Key Takeaways

• Numerous individuals in London, Ontario, are starting businesses despite the escalating cost of living.

• These entrepreneurs are motivated by passion projects and a desire to change their professional lives.

• Financial challenges, while acknowledged, are not deterring these new business owners from pursuing their dreams.

• These individuals' determination and drive highlight the entrepreneurial spirit's resilience in challenging economic times.

• After the pandemic, perspectives changed focus to community and creating things with their hands.

Content Creators Are Cashing In on This 'Underutilized' Money-Making Platform, According to a New Report

In the dynamic world of social media, Facebook is proving to be a goldmine for content creators. While many have shifted their focus to platforms like TikTok, savvy creators are discovering the untapped potential of Facebook's vast user base. With many monetization tools and a demographic boasting significant spending power, Facebook is re-emerging as a lucrative platform for influencers.

Key Takeaways

• Facebook's Appeal: Despite declining teen usage, Facebook still boasts nearly 3 billion monthly users, surpassing platforms like YouTube, Instagram, and TikTok.

• Monetization Opportunities: Content creators are referring to Facebook as a "cash cow" due to diverse monetization tools such as in-stream ads, ads on reels, user-pay tools, and branded content tools.

• Significant Earnings: Morgann Book, a lifestyle influencer, earned over $93,000 from Facebook payments by posting reels between September 2022 and July.

• Demographic Advantage: 42% of Facebook's users are between 25 and 44, offering a unique audience with potential spending power compared to platforms like TikTok.

• Incentive Programs: Facebook offers bonuses and incentive programs, with some creators earning up to $30,000 per month.

• Testimonials: Logan Nathanson, a TikTok'er with 1.6 million followers, highlighted the spending power of Facebook's older demographic. Between June and September, he earned $9,912 directly from Facebook.

• Underutilized Platform: Cassandra Bankson, a skincare-focused TikTok creator, emphasized that Facebook is under-tapped, and creators can earn as long as their content gets views. She made $13,000 from ads on her videos posted on Facebook from April to October.

@twoniver

a magical evenjng thanks to @Jess Janz ✨ #torontoactivities #wnrs #torontodinners #torontoevents

Notable People: Dr. Kim Garbedian is Transforming Fertility Care in Canada with Pollin Fertility

Dr. Garbedian is one of Canada's leading reproductive health experts, dedicated to providing evidence-based and compassionate fertility care. Now leading the newly opened Pollin Fertility clinic, Dr. Garbedian and her team are reimagining fertility care.

🔌  NOTABLE PLUG

🎙️ Get Into It: Confidence & Self Esteem podcast. If you are looking to increase your self love, confidence & self esteem then the The Confidence AND Self Esteem Podcast .com is for you. A mixture of stories, motivational talks and practical advice hosted by James Blundell. Listen on Apple or Spotify.

📄 Notable Hires: Manager, Marketing and Sales @ Warner Bros. Discovery 

🎓 Hope This Helps: Xembly, Meet the evolution of work. Introducing Xembly – The AI Chief of Staff. An all-in-one conversational assistant built to support your scheduling, collaboration and productivity needs. Watch as Xembly saves your team 17% of their workweek, supercharging work-life like never before.

🧠 Today, We Learned: Turns out documenting work missed goes all the way back to ancient Egypt. There’s 3,200-Year-Old Egyptian Tablet Records Excuses for Why People Missed Work.

Beyond Notable Daily
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ABOUT NOTABLE
Notable Life is Canada's hub for young professionals, entrepreneurs, and culture generators operated by The Notable Group. Notable Daily inspires ideas and sharpens the minds of over 40,000 top-tier professionals in competitive industries.

Disclosure: While we utilize artificial intelligence (AI) to assist with certain aspects of content development, all information provided in our content is thoroughly vetted and edited by our team of humans. We strive to ensure the accuracy and reliability of all information. However, we recommend that readers conduct research or seek professional advice to make informed decisions. This email may contain sponsored content.