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BFCM Bootcamp: How Your Small Business Can Shine This Cyber Monday
Plus: New Jobs & Industries With AI
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BFCM Bootcamp: How Your Small Business Can Shine This Cyber Monday
New Jobs & Industries With AI
Notable Spotlight: Fashion Art Toronto
Notable Plug 🔌
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BFCM Bootcamp: How Your Small Business Can Shine This Cyber Monday
Cyber Monday doesn’t have to be a battle you can’t win. Even if you don’t have Amazon’s budget or a massive marketing team, small businesses can still make serious noise. The key is to focus on what makes you different—your story, your loyal customers, and your ability to move faster than the big guys. With a bit of prep and creativity, you can turn Cyber Monday from an overwhelming day into one of your best sales opportunities.
Key Takeaways:
Start with your loyal customers. They already love your brand and are the most likely to buy again. Reach out early with special deals or sneak peeks just for them.
Automate the boring stuff. Schedule emails, update inventory in advance, and make sure your checkout runs smoothly. The less you scramble, the more you can focus on real interactions.
Don’t slash prices. You don’t need to give everything away. Try offering bundles, free shipping, or limited-edition items that feel exclusive instead.
Team up. Partner with other local businesses or creators to cross-promote and share audiences. It’s cheaper and more effective than trying to go it alone.
Plan your fulfillment. Double-check packaging, shipping times, and customer service. A smooth experience is what keeps people coming back after the sale.
Why It Matters:
Cyber Monday can feel intimidating, but it’s also a chance to show what makes your business special. The advantage small brands have is heart and connection—things big-box stores can’t fake. With a plan that plays to your strengths, you can stand out, make sales, and turn new shoppers into loyal customers long after the deals end..
🌐 AROUND THE INTERWEBS
We’ve all heard that many jobs are about to be replaced with AI, but what we’re not discussing is which new jobs and job sectors will boom in place of this new era. Gary Vee tells more.
🔦 NOTABLE SPOTLIGHT 🔦
Fashion Art Toronto
Toronto’s well awaited and creative fashion week is back and it’s better than ever! Opening November 10th.
🔌 NOTABLE PLUG
🎙️ Get Into It: The Worst Idea of All Time. Two comedians watch the same terrible movie every week for a year—and riff on it. Completely absurd, deeply hilarious, and strangely addictive. Listen on Apple Podcasts and Spotify.
📄 Notable Hires: Brand Manager @ Cozey (Full-time, Canada)
🌍 Notable Destinations: Toronto to Orlando ($156 336 ) Dates: Jan 15-22,2026. Click here to see the link for this flight.
🧠 Today We Learned: Apple’s first logo featured Isaac Newton under an apple tree.
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